The Vinted phenomenon: how one woman sold her clothes – and created a billion-dollar company | Curio
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The Vinted phenomenon: how one woman sold her clothes – and created a billion-dollar company

16 mins | Jan 18, 2024
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In 2008, Milda Mitkute and a friend set up a website to clear out her closet. It soon grew exponentially. Now, Vinted has 16 million UK users and is the first Lithuanian 'unicorn'. Sirin Kale considers whether it can make secondhand the world's first choice. Read by Emma Powell.

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