Can the cannabis industry be an agent of social justice? Or is it just another big business?
7 min
Seun Adedeji is a rarity among an industry dominated by Silicon Valley, big liquor and tobacco types. Black cannabis entrepreneurs like him are scarce in the United States' $16 billion legal pot industry. For someone like Adedeji, his business represents an opportunity to, through the support of other Black-owned cannabis companies, reverse "the devastating toll of the war on drugs and mass incarceration on minority communities." John Hechinger, from Bloomberg Businessweek, contemplates.